FRIDAY, SEPTEMBER 7TH

ORANGERIE SANSSOUCI

9.00 – 10.30
WELCOME & WORKING SESSION I:
Scene Setting: Portraying ‘the other’ within and without
Broadcast clips of Western and Arab programmes taken from feature documentaries and news coverage of a series of significant international events over the past couple of years.
• East vs. West - ‘tabloid’ vs. ‘broadsheet’ style
   coverage: where do the fault lines really lie?
• Globalisation: what impact on the presentation
   of material in different territories?

Chair:
Dr. Peter Frey
(Head of Berlin studio, ZDF television)

Presenters:
Jasim Azawi
(Host, Inside Iraq, Al Jazeera English) &
Bridget Kendall
(Diplomatic Correspondent, BBC)
General discussion

MINI BREAK

10.45 – 12.30
WORKING SESSION II:
Europe’s Media: Reporting the ‘Muslim World’ at
home and abroad

• Objectivity: have standards fallen since 9/11?
• Where is the line between self-censorship and
   editorial line/narrative? Whose interests are
   reflected in these choices?
• Are the media aggravating social discord between
   Muslim and non-Muslim communities? What role
   do Turkish and Arab media play in Europe?

Chair:
Robert Fox
(Journalist and Commentator, UK)

Panellists:
Xan Smiley
(Middle East and Africa correspondent,
The Economist, UK)
Roger Köppel
(Publisher & Editor-in-chief, Die Weltwoche, Switzerland)
Dr. Susan Moeller
(Director, International Center for Media and the
Public Agenda (ICMPA), Maryland University, US)
tbc

LUNCH

14.15 – 16.00
WORKING SESSION III:
Arab World Media: Reporting the ‘West’ at
home and abroad

• Transnational media: Are the fast evolving
   pan-Arab and Arab international media intended
   to respond to a perceived Western global media
   agenda? If so, to what end? If not, what is its
   purpose?
• Populism vs. professionalism; ideology vs.
   commercial interest? What factors influence Arab
   media reporting of the West and who is the more
   desirable ‘owner’, government or the private sector?
• Are Western-originated Arab language channels
   a means to social and political cohesion? Can they
   really compete with the Arab-owned (multinational)
   networks?’

Chair:
Dr. Khaled al Hroub
(Director, Cambridge University Arab Media Project, UK)

Panel Presentations:
Ayman Safadi
(Editor-in-chief, Al-Ghad daily, Jordan)
Mansour Al-Jamri
(Editor, Al-Wasat, Bahrain)
Dr. Hala Sarhan
(Anchor, Writer & General Manager, Rotana TV, Egypt)
Aboubakr Jamai
(Editor, Le Journal, Morocco)

SCHLOSSTHEATER NEUES PALAIS

16.45 – 18.15
PLENARY SESSION IV – LESSONS LEARNED:
Improving coverage to further mutual understanding: Can we ? / Should we ?

Welcome remarks:
Jann Jakobs
(Lord Major of Potsdam) &
Mike de Vries
(Chief Executive, Land der Ideen)

Chair:
John Lloyd
(Director, Reuters Institute for the Study
of Journalism, Oxford University)

Panellists:
Nakhle El Hage
(Director, News and Current Affairs, Al Arabiya, Dubai)
Nigel Parsons
(Managing Director, Al Jazeera English, Qatar)
Dr. Mathias Döpfner
(CEO, Axel Springer publishing, Germany)
Gwyneth Williams
(Director, English Networks & News, BBC World Service, UK); & Youth Workshop Rapporteur

18.15 – 19.30
THE M100 MEDIA PRIZE CEREMONY

Opening remarks:
Matthias Platzeck
(Minister President of Brandenburg)

Keynote speaker:
Dr. Wolfgang Schäuble
(Federal Minister of the Interior)

Special Guest:
Colonel Ely Ould Mohammed Vall
(Chairman of the Military Interim Council for
Justice and Democracy of Mauritania)

Laudation:
Giovanni di Lorenzo
(Editor, Die Zeit)

M100 Media Prize Laureate:
Bob Geldof
(Campaigner & Musician)

Concluding remarks:
Lord Weidenfeld
(Chairman, Weidenfeld Institute for Strategic
Dialogue and Chairman, Weidenfeld & Nicolson)

NEUE KAMMERN

20.00
GALA DINNER